So how does your online time rate with the rest of the world? Are you in the 22%, as of April 2010, that Nielsen shows is interacting with social media? Social media is not going anywhere soon, but it should be interesting to see what, if anything, takes its place. I think that the concept of social media will never go away, because we are, after all, pretty social creatures, but perhaps the way that social media is “carried out” will change…who knows?
Other memorable results from their study include:
- 3/4 of internet users worldwide take part in a social network or blog – 24% more than last year
- Average users spend 66% more time on said network or blog than last year
- Facebook, YouTube and Wikipedia are among the world’s favorites
As more individuals begin to access the ‘net, we will see more increases in traffic. Recently, Facebook is close to beating out Google in traffic, and YouTube now enjoys more than 2 billion views each day.
It will be interesting to see what happens as Facebook continues to grow, especially among the business community, and the word is that YouTube will try their hand at the newsfeed business in their efforts to become known as a “legitimate news source.”
Check out Nielsen’s report for even more interesting facts.
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